Are you a dynamic and creative marketing professional with a passion for real estate? We are looking for a highly skilled Real Estate Marketing Specialist to elevate our brand and drive lead generation through strategic digital campaigns. The ideal candidate will be a multi-talented individual with a proven track record in social media, content creation, and paid advertising.

This remote position is perfect for someone who understands the real estate market and knows how to create compelling content that converts.

Responsibilities

• Social Media Management: Develop and execute a comprehensive social media strategy. Manage all social media channels (e.g., Facebook, Instagram, LinkedIn, YouTube) by creating, scheduling, and publishing engaging posts that build brand awareness and drive community interaction.
• Content Creation: Produce high-quality, relevant, and engaging content, including property listings, video tours, blog posts, infographics, and email newsletters.
• Paid Ads Management: Plan, launch, and optimize targeted paid advertising campaigns on platforms like Facebook Ads, Google Ads, and Instagram. Monitor ad performance, analyze data, and adjust strategies to maximize ROI and generate qualified leads.
• Campaign & Lead Nurturing: Collaborate with our sales team to create and manage marketing funnels. Use marketing automation tools to nurture leads and support the sales process.
• Analytics & Reporting: Track key performance indicators (KPIs) and provide regular reports on the effectiveness of all marketing activities. Use data to inform future marketing decisions.

Requirements

• Proven Experience: You must have a demonstrated background as a Social Media Manager, Content Creator, and Paid Ads Manager. Please include a portfolio or examples of your work.
• Industry Knowledge: A solid understanding of the real estate industry, its unique marketing challenges, and target audience is highly preferred.
• Creative & Strategic Mindset: The ability to think both creatively to produce engaging content and strategically to build effective campaigns.
• Analytical Skills: Strong ability to analyze marketing data, understand key metrics, and optimize campaigns for performance.
• Technical Proficiency: Experience with marketing tools and platforms, including social media management tools (e.g., Buffer, Hootsuite), CRM software, and advertising platforms.

Job Details

• Job Types: Full-time or Part-time
• Location: Remote

If you’re ready to use your marketing expertise to make a significant impact on a growing real estate business, we encourage you to apply today!